hideNothin
N01 / HIDENOTHIN THE STUDIO / EST. 2025

We do what most studios hide.

A design, engineering, and Al media studio. Our process, people, and pricing are all on this page.

* START A PROJECT →
Hero studio still life
[ 3:4 / HERO / STUDIO STILL LIFE ]
FIG. 01 + THE STUDIO AT WORK
BRAND IDENTITY* WEB DESIGN* PRODUCT DESIGN* MOTION* WEB DEVELOPMENT* FULL-STACK APPS* AI IMAGE* AI VIDEO* GENERATIVE SYSTEMS*
BRAND IDENTITY* WEB DESIGN* PRODUCT DESIGN* MOTION* WEB DEVELOPMENT* FULL-STACK APPS* AI IMAGE* AI VIDEO* GENERATIVE SYSTEMS*

02

SECTION / OVERVIEW

What we do ( * )

+ THREE PRACTICES, ONE TEAM

We design, build, and produce media for companies that would rather hire one studio than three. The detail is below.

03

SECTION / IN DETAIL

What we make

01 / PRACTICE

01*

Design

Identity, interface, and the print-thinking that ties them together. We design systems people can hand to anyone and still recognise.

01 / DESIGN Design flowers [ 4:5 / BRAND / IDENTITY SYSTEM ]
SUB-PRACTICES
  • Brand identity
  • Visual systems and tokens
  • Web and product design
  • Editorial and print
  • Motion and micro-interaction
TYPICAL DELIVERABLES
  • Logotype, wordmark, type system
  • Brand book and usage rules
  • Figma library and components
  • Full site or product UI, ready to build
  • Motion principles and reels
TIMING / GOOD FIT FOR

Brand sprints run 3 to 6 weeks. Full identity systems run 6 to 10. Web and product design moves in parallel with engineering. Good fit for founders rebranding before a raise, or companies whose product has outgrown its first identity.

SUB-PRACTICES
  • Marketing and editorial sites
  • Web apps and dashboards
  • Full-stack product builds
  • CMS, headless, content tooling
  • Performance and accessibility audits
STACK WE LIKE
  • Next.js, Astro, SvelteKit
  • TypeScript end-to-end
  • Postgres, Prisma, Drizzle
  • Sanity, Payload, or your CMS
  • Vercel, Fly, Cloudflare
TIMING   /   GOOD FIT FOR

Landing sites run 4 to 8 weeks. Product builds run 8 to 16, shipped in small releases instead of one big launch. Good fit for teams who want their site, app, and brand to come out of one head, and founders who would rather skip the agency-to-dev-shop handoff.

02 / PRACTICE

02+

Engineering

We build the sites and apps we design. Same people, same room, no handoff to a vendor we have never met.

02 / BUILD Engineering build [ 4:5 / ENGINEERING / SHIPPED PRODUCT ]
03 / PRACTICE

03*

AI media

Image and video built with generative tools, kept in your visual language. We treat AI as a craft, not a shortcut.

03 / AI MEDIA AI media still [ 4:5 / GENERATIVE STILL / LAUNCH FILM FRAME ]
SUB-PRACTICES
  • AI image direction and production
  • AI video, launch films, short-form
  • Custom generative visual systems
  • Style references and trained looks
  • Pipelines your team can run later
TOOLS WE RUN
  • Midjourney, Flux, SDXL
  • Runway, Veo, Sora
  • ComfyUI for repeatable pipelines
  • Custom LoRAs and reference packs
  • Finishing in After Effects, DaVinci
TIMING   /   GOOD FIT FOR

A still campaign runs 1 to 3 weeks. A short film runs 2 to 4. Generative systems are ongoing and handed back to your team when ready. Good fit for brands that need a lot of visuals on a small budget, and product teams who want a look they can keep producing in-house.

04 / Manifesto + hideNothin

* We scope before we start.

* We name the people doing the work.

* We do not outsource and pretend otherwise.

* We send one shared doc, not a deck.

* We say no when a project is wrong for us.

* If the work is bad, you should be able to see that too.

hideNothin / 2025 + all work, no smoke

05

SECTION / TRANSPARENCY

How we work

ENGAGEMENT
4 to 12 weeks, start to ship.
Most projects land between six and eight. We tell you the realistic number on the call.
PRICING
We talk it through on the first call.
Scoped to the work, quoted before we start. No hidden line items, no surprise invoices.
WHO WORKS ON IT
The named team below.
No account managers. No junior hand-off. You speak to the people drawing and writing the code.
OUTSOURCED
Nothing. We do the work.
If a project genuinely needs a specialist we trust, we say so and introduce you directly.
COMMUNICATION
One shared doc. One weekly call.
No decks. The doc is yours to keep after the project ends.

06

SECTION / PEOPLE

The studio

01 / FOUNDER + ON THE CALL FROM DAY ONE

Anuj Tewari

FOUNDER   /   DESIGN, DIRECTION

Started hideNothin to stop hiding the work. Spends his weeks between the brief, the file, and the call. Believes a studio is only as honest as the page it puts on the internet about itself. Refuses to use the word "ecosystem."

BASED IN / DEHRADUN + FIVE YEARS IN DESIGN
01 / FOUNDER AI media still [ 4:5 / PORTRAIT / ANUJ TEWARI ]
02 AI media still [ 1:1 / Surendra Singh ]

Surendra Singh

ENGINEERING LEAD

Builds the things we ship. Writes Rust on weekends.

03 AI media still [ 1:1 / Raskesh Ahirwar ]

Raskesh Ahirwar

DESIGN

Identity, type, packaging. Trained as a printer first.

04 AI media still [ 1:1 / Vishwabhanu Sinha]

Vishwabhanu Sinha

AI MEDIA

Image and video pipelines. Came from a VFX house.

05 AI media still [ 1:1 / Amit Nishad ]

Amit Nishad

PRODUCER

Keeps the work on time. Not making a Gantt chart.

06 [ 1:1 / Yogendra Prasad]

Yogendra Prashad

ENGINEERING

Full-stack. Cares about page weight.

07

SECTION / CONTACT

Start a project

Tell us what you are trying to make. We read every message and reply
within two working days, usually same day.

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